From Sports Broadcaster to $2 Million Entrepreneur

From Broadcaster to Business Owner:

Taking the Leap

What do you do when you’ve built a successful business, but the demands of running it keep you from scaling and enjoying the life you envisioned?

Luke Elvy, founder of CanGOLF, an indoor entertainment facility in the Canadian Rockies, transitioned into entrepreneurship after a successful 30-year career in sports media. His business idea for a golf simulator and sports bar came to life during the pandemic, but early on, Luke encountered all the classic startup challenges—long hours, high stress, and the overwhelming task of managing everything on his own.

With an investment of over $2 million into the business and real estate, Luke knew he needed guidance to take CanGOLF to the next level.

I was working 60-80 hour weeks, deeply stressed, and constantly worrying about cash flow. It was all on my shoulders.

Finding Support in The Entourage Community 

Recognising he needed structure and systems, Luke connected with The Entourage and joined the Elevate program, designed for business owners ready to scale. 

Through one-on-one coaching, workshops, and community support, Luke began making critical hires and implementing operational changes to reduce his workload.

The one-on-one coaching was invaluable. I finally had a clear game plan, and that helped me focus on what truly matters.

With the help of his Business Coach, Luke hired a General Manager and an Office Manager, freeing him from the day-to-day operations and allowing him to focus on growth and strategy.

Elevating to New Heights

Since joining The Entourage, Luke has seen major transformations in his business:

• $250,000 in added revenue: Originally aiming for $1.775 million, CanGOLF is now on track to hit $2 million this year.
• Leadership expansion: Luke’s team grew with key hires that allowed him to focus on working on the business, not in it.
• Time Freedom: Luke now has more time to spend with his family and enjoys the lifestyle that the Canadian Rockies offer.

The Entourage gave me my time back—something more valuable than money. Now I can make memories with my family instead of stressing over 100-hour workweeks.

Continuing the Journey

With systems in place and his team thriving, Luke’s next goal is to scale CanGOLF even further, targeting $3 million in annual revenue and exploring new growth opportunities, including events, food and beverage offerings, and more.

I’m excited to drive this business to the next level. We’re pushing for $3 million, and with The Entourage’s support, I know we’ll get there.

Luke's journey with The Entourage has allowed him to reclaim his time, grow his business, and focus on his passion for entrepreneurship—all while achieving financial success.

"The support and guidance from The Entourage have been second to none. I couldn’t be more glad I took the leap."

Ready to scale your business like Luke? Join The Entourage and unlock your potential.